Founder background · 5 min read

About Me

The original Songcraft public site centered the founder story. This version keeps that copy visible, uses the live-site photos, and connects the story more clearly to the product and classroom need.

A classroom-built product

Built first for real students

Hello! My name is Adam Canosa. I’m a full-time music educator with 11 years’ experience. I’m also the developer of a game-based, adaptive music education platform known as Songcraft.

I single-handedly built the initial version of Songcraft for my students as we returned from the COVID pandemic to a classroom in which we were unable to sing or play many instruments. The tool had enormous success with my students which led to my decision to pursue my Masters degree in Educational Entrepreneurship which has been instrumental for learning how to properly design and scale an educational innovation.

My goals are to secure more funding to bring Songcraft to market and to develop a research project utilizing Songcraft as an intervention.

Adam Canosa founder of Songcraft, the music notation game for classrooms

Background

Education, innovation, and classroom empathy

I graduated from UNC Chapel Hill in 2012 with a Bachelor of Music degree and my K-12 teaching licensure. While at UNC, I participated in the Teaching Fellows program which gave me internship opportunities at elementary, middle and high schools.

After developing an edtech innovation and seeing its success in my classroom, I decided to look for opportunities to learn how one scales an edtech venture. I began the MEITE program in the fall of 2022 part-time. During my first year of graduate school, I continued developing Songcraft and co-designing with my students. The same year, I was nominated and selected as Teacher of the Year for Hillsborough Elementary.

Music educator founder background photo for the Songcraft music education game

Why it matters

Still made by music educators for classrooms

I am an avid gamer with a deep appreciation for games as an artform. I developed my first game in 2017 as a role-playing game I designed for my students to review music theory.

Songcraft is still best understood as a music notation game made by a music educator who needed a practical classroom answer, not just a polished app concept. That family-run, classroom-tested story still belongs on the marketing site because it explains why the product feels different from generic music games or worksheet tools.

Family photo from the Songcraft founder story behind the classroom music notation game

Next step

See how the product works

The game page focuses on the product experience, classroom workflows, and conversion paths.